Thursday, October 28, 2010

The Best SEO Software For Mac

This blog is all about mac seo software and where to get it and what it can do for you. It doesn't matter if you're a SEO Consultant, a Webmaster, a Web Designer, or an Internet Marketer, all that matters is that you want to increase the online visibility of any property on the Internet. Oh, and that you are using a Mac.

Like I've said before on this blog, most of the best seo software for mac is usually ported to the other main OSs like Windows and Linux, so maybe to get something from this blog, it may not be essential that you are running a mac either.

You may realise that seo software for mac could just as well be seo software for Linux or seo software for Windows because this blog is really about Search Engine Optimization Software - SEO Software and what I think is The Best SEO Software!

The Best SEO Software

There are 4 SEO Tools that I use regularly that will work on any platform. I think each application constitutes what I believe is The Best SEO Software.

I have already listed these SEO Tools on in other pages but I am going to list them here again, in one post, and tell you why I think you should use them as well.

So here they are:

Rank Tracker

Rank Tracker is a component of SEO Powersuite by Link-Assistant and I use this SEO Tool every day to keep track of my search engine rank for dozens of websites and for literally thousands of keywords.

I think this is the absolute number one SEO Tool that I have. I can tell where I am, where I've been, and with a little discipline, I can tell what the result of my actions are when I either make a new post, get a new backlink, write a new article, post a comment, or have a new person bookmark my page.

If you want a more in-depth look at Rank Tracker I've posted about it before. The software is free to try but highly recommend you buy it, you'll find it invaluable.

SEO Spyglass

SEO SpyGlass is an SEO Tool which will uncover all of your competitions linking strategies. I can't tell you  how important it is to know this information.

Along with exposing all the links pointing to your competitions' urls, you can use SEO SpyGlass on your own pages to find out who is linking to you.

I'm sure you need to know who is linking to you, what the PR of the linking page is, and the anchor text. There is so much in-depth information featured in SEO SpyGlass, it will soon become your secret weapon.

You can get more information about SEO Spyglass on this blog to help you decide if you want to chuck out some cash for it! I did and so should you!

Website Auditor

I can't say enough about the importance of on-page optimization and Website Auditor, as far as I'm concerned, is the best seo software for on-page optimization available online. There are so many aspects of this great software that I could go into but I'll keep it short here.

The concept at work with this seo tool is to compare your pages and site to the top ten competitors for your keyword, keyword phrase, or collection of keywords. That's right, not your niche - but you can do that to. Keywords are the pointers and your site must be keyword optimized.

With the information gathered in Website Auditor you can essentially beat your competition at their own game by uncovering what they're doing, so you can do what's working for them, only more of it and  better.

LinkAssistant, the developers of Website Auditor, will also let you try this seo software at no charge for as long as you want!

Market Samurai

Since Google has changed the Free Google Adwords Keyword Tool, I've been consistantly relying on Market Samurai as my goto keyword research tool.

There is a lot more than researching keywords that can be accomplished with this excellent SEO Software and for the budget conscious, it is probably the best choice if you are going for an all in one tool that delivers some great features.

SEO Software Will Increase Your Traffic

All of the SEO Tools I've presented to you here are excellent applications which will work on any platform and for my money they are the best seo tools for the mac.

They are the best SEO Tools and the information gathered from using them will guide your search engine optimization so you can increase targeted traffic to all of your web pages.


Saturday, September 11, 2010

SEO Software For Mac | Seoquake For Safari 5.0 | SEO Plugin

Using a Macintosh computer with OS X has obvious benefits and the OS comes packed with great software including Safari. However, anyone that develops websites or blogs has probably used Firefox because of the great SEO Add-ons available. You may have asked yourself - Where are all the SEO Extensions for Safari? I know I have.

If you are involved with Internet Marketing, you'll understand that these add-ons for Firefox are essential SEO Tools for Mac.

I don't know about you - I would much prefer to use Safari and I do as my main browser when using my MacBook Pro. Luckily enough, there's a new SEO Extension For Safari that works great and every Mac User interested in SEO should use it.

UPDATE | June 28th, 2011

I have just discovered that the direct link to the SeoQuake extension for Safari did not work and I have changed that link to point to the SeoQuake home page.

I sent support an email informing them of the problem to which they quickly responded saying they have temporarily suspended development of the Safari extension.

They also indicated they are planning to upgrade a complete SEOQuake Safari Extension.

So check back here for updates and for now I suggest anyone wishing to use this excellent plugin, you can download it here for use with Firefox.

NOTE: You must access this link using the Firefox Browser and you will be automatically asked to install it within the browser. If you try this in Safari, you'll end up with a zipped file.

If you don't have Firefox for Mac, download the latest version.

Seoquake for Safari 5.0

Seoquake has an Excellent SEO Plugin that's been used in Firefox for quite some time and is the #1 Firefox Add-on. It's also available for Google Chrome and Now it's available for Safari 5.0.

You can Download New Seoquake For Safari 5.0 and spend more time using your favourite Web Browser with all the functionality that Seoquake for Safari offers. You'll need to make sure you update Safari to 5.0 for this extension to work.

I have been using this SEO Extension for Safari 5.0 for a few days and it works perfectly. Go ahead and give it a try and cut down on your Firefox usage. ; )

Safari Backlinks (Yahoo PageLinks)

I've also been using another free Safari extension that shows a sites backlinks in Yahoo Site Explorer - Safari Backlinks 0.3.

This extension doesn't show every incoming link to a site and is not a complete solution but it can certainly give you a snapshot of who is linking out to a competitors site or your own site.


Thursday, April 29, 2010

Keyword Research | Keyword Optimization | Keyword Tools

The whole process of SEO revolves around Keywords. I'm sure this comes as no surprise to anyone that's been operating online for awhile and has done any amount of Keyword Research.

Keyword Optimization involves finding and using the proper search terms that will effectively drive the appropriate search traffic to your site - organic search engine traffic that does what you want them to do.

How each keyword performs can only be decided when you are actually ranking for the keyword and getting traffic. Everything up till that point in time is nothing more than a guess.

SEO Software is software which enables you to perform tasks more easily. There are Keyword Tools available which purport to help you identify the pot of gold at the end of the rainbow, but do they really?

Many Keyword Tools are not software which resides on your hard drive, they are Software As A Service (SAAS) which is delivered from the cloud. You pay a monthly subscription for the service and it can get very expensive.

If you want to join-in and play the guessing game that IS Keyword Research, you have many many options available to you at prices all over the map.

This blog tries to identify the Best SEO Software, SEO SAAS, and other SEO Tools and Scripts which allow you to excel using the Mac OS. I have found that most Search Engine Optimization products and services built for Mac are usually available for the Windows OS as well as Linux.

Although many if not all of the software solutions out there, especially when it comes to Mac SEO Software, do much more than Keyword Research, I am going to try and limit the scope of this article to Keyword Optimization and Keyword Tools.

Free Keyword Tools

  • Google Adwords Keyword Tool
  • Of all the Free SEO Tools out there for Researching Keywords, the Google Adwords Keyword Tool is probably the most useful and mostly used.

    Googles' Keyword Tool is Free to use and has various options to display and export data that you can use in a spreadsheet if you are so-inclined. The information is organized by the month.

    It's my favourite Keyword Research Tool and even though I have other SEO Tools I've paid for, I still use The Google Keyword Tool and a customized spreadsheet every day.

    Keyword Research using the Google Adwords Free Keyword Tool won't give you exact results across all search engines, but it's a great tool and can give you a great place to start.

  • The Wordtracker FREE Keyword Suggestion Tool
  • If you want to break-out your search data for a daily search volume, The Wordtracker FREE Keyword Suggestion Tool is a great place to go. The data is not as thorough as Google but if you are just looking for search quantity you'll find it there

    I use the tool to see how the numbers compare with Google. One of the cool things in Wordtrackers Free Keyword Suggestion Tool is that you will find Long Tail Keyword Phrases that you may have missed in the Adwords Tool.

    This is a great feature because when you are just starting the planning phase of a website or blog, it can be very informative to see these long tail searches.

Paid SEO Software Focused On Keyword Research

Keyword Research is obviously very important for finding what people are searching for and how they are searching. If you use the Free SEO Tools, you must be highly organized and have a method to keep your research together and easily accessible.

When you buy an SEO Tool for Keyword Research, this will be taken care of for you.

  • Market Samurai
  • Market Samurai is an all around Keyword Research Tool that will help you stay organized and informed. It's available for Mac OS X and Windows. From what I understand you can also run the software on Linux as well but I haven't tried it. The folks at Noble Samurai call Market Samurai Traffic-Hunting Software and here are a few of the features you'll find.
    • Rank Tracker
    • Monitor multiple sites and webpages, and their rankings across all major search engines.
    • Keyword Research
    • Find additional relevant keywords - then analyze the total traffic, visitor values, competition and likely buying intentions around these keywords.
    • SEO Competition
    • Analyze the SEO (Search Engine Optimization) competition around the top 10 web-pages in your current keyword market.
    • Monetization
    • Discover exactly how you can profit from the keywords in your market, and turn your newfound visitor traffic into a cascading stream of income!
    • Find Content
    • Once you know your keywords, Market Samurai saves you time, effort and frustration when it comes to creating content for your web-site.
    • Publish Content
    • Take the headaches out of publishing articles and blog posts online, and make managing your web-site a breeze!
    • Promotion
    • Boost your search engine rankings, pump-up your site traffic, and build high quality back links quickly and easily.
    If you are looking for an SEO Tool that organizes your research in one place, Market Samurai is a great low cost solution and has many useful features and you can Try it Free.
  • Keyword Elite 2.0
  • Keyword Elite 2.0 is the first attempt by Brad Callen, Owner of Bryxen Software, to build his landmark Keyword Tool specifically for Mac. This software has been around for quite awhile for Windows and Keyword Elite 2.0 is a considerable upgrade. The software is much more than just a Keyword Research Tool and has quite a few features. Here's what they say:
    • Keyword Surge
    • Build long tail keyword lists. Generate large diversified keyword lists. Uncover unique keyword phrases.
    • Market Research Sleuth
    • Find high converting, low cost keywords for ALL major ppc engines, including Adwords, Yahoo, and BING. See search trends on every keyword on the planet. Know what's being searched for the most, right now!
    • Adwords Time Machine
    • Instant access to the past 6 months of ad history for any Adwords advertiser! Uncover any Adwords advertiser's keyword list!
    • Search Engine Dominator
    • Quickly uncover the reasons your competition is outranking you in Google, Yahoo, and Bing! See how exactly how many links you'll need to get a top Google, Yahoo, and Bing ranking. Learn just how competitive a niche is to target.
    • Adwords Competition Sniper
    • Monitor any Adwords advertiser in real-time and see exactly how they're running their campaigns!
    • Advanced Adwords Site Targeter
    • Uncover those hidden traffic sources that only the gurus use to send traffic to their sites!
    • JV Diamond Miner
    • Uncover the marketers with HUGE mailing lists that you can get to promote your products!
    • CPA Magnet
    • Quickly and easily find super hot CPA offers with the click of a button! Get instant access to search through over 40 affilate and CPA networks!
  • Rank Tracker | SEO Powersuite
  • Rank Tracker is specifically designed to track your rank in the SERPs so you know it's designed around keywords. The built in features allow you to expand on the keywords you are using and add them to your data center.
    Rank Tracker helps you discover profitable keywords you've been missing out on! Check this out: Rank Tracker includes a powerful "Suggest Keywords" feature. With it, you'll be able to grab traffic-generating keywords using Wordtracker, Google Suggest, your competitor's websites, and many other methods. Now Rank Tracker users get access to the 40+ million keyword database of SEMRush and can generate keyword suggestions in 4 languages: English, German, French and Russian. Together with SEMRush there are now 16 keyword research tools in Rank Tracker including Google AdWords Keyword Tool, Keyword Discovery, Google Search Based Keyword tool and other services. That makes Rank Tracker a solid weapon for keyword research.
    With the ability to output reports with custom designed templates, not only is this SEO Software great for personal use, it's the perfect option for a Pro. You can send clients customized reports showing where they are when you start and reports that highlight the improvements you've generated for them over time.

These are just a few of the options you have for organizing and researching keywords. I will be adding to this page as time permits. I'll post the many plugins for Firefox that you can use as well which can help in your SEO efforts.

Just remember though, when it comes to SEO, Optimizing Keywords is the starting point but it is an ongoing process and having great Keyword Research Software can really help but you will still have to do the work.

When it comes to the Mac, I just can't wait until someone comes up with an SEO App for the iPad, it will surely make the whole experience a total pleasure.


Tuesday, March 30, 2010

Keyword Elite for Mac

Keyword Elite for Mac is now available in a 2.0 Beta version. That's right!

I did a post August 27, 2009 on Keyword Elite 2.0 Ignores Mac Users where I stated I thought it was short sighted that any developer of SEO software would leave out a Mac version.

Well, I am now officially impressed that an effort has been made to get Keyword Elite 2.0 to run natively on Mac OS X.

I have not tried this software yet but I will be trying it out later on this week, but I did sign-up for the affiliate program and it looks like they have a very good one.

Keyword Elite has been around for quite awhile and I am sure that it has all the bells and whistles but before I recommend it I am going to buy it and try it. It's a tool for Keyword Research which makes it another SEO Tool I may use.

One thing I do like is that there is a money back guarantee. According to Brad Callen of Bryxen Software, Inc. - the creator:
Listen, this entire deal is completely no-risk... I've put together an unheard of 8 week guarantee for this thing. You can use it for 2 whole months before you decide if you want it. If you don't let me know, and I'll personally refund every penny. No risk, and no hard feelings.
Brad Callen - Bryxen Software, Inc.

I would say that makes trying Keyword Elite a no brainer... You've got 8 weeks to try it, if you don't like it, get a refund and move on.

After I take a closer look at Keyword Elite 2.0 for Mac I will post my conclusions.

Tuesday, February 9, 2010

SEO Elite for Mac | Keyword Elite for Mac | Real SEO Software For Mac

One of the most important things you can do with a website or a blog is to track everything. I don't just track search engine rank, I look at every keyword phrase used by someone to get to one of my pages, posts, websites, or blogs.

You may wonder about my title for this post - SEO Elite for Mac | Keyword Elite for Mac | Real SEO Software For Mac.

Let me explain...

An interesting thing is happening with regard to this blog - THE BEST SEO SOFTWARE FOR MAC. Even a cursory glance should tell anyone what the site is about - SEO Software for Macs. Simple isn't it. One would think so.

I am getting quite a few searches lately for the following terms. (I've copied them from statcounter)

keyword elite mac
keyword elite for mac
keyword elite problems
is keyword elite good on macs
SEO Elite 4.0 mac
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If you consider my post about why Keyword Elite 2.0 Ignores Mac Users, the activity is quite understandable, but it raises a question.

If someone is using a Mac running the best Operating System you can buy and has paid a premium to get it, why would they want to run Windows software on that platform?

It is a testament to Apple that you can actually do this on a Mac, without hacking up your system software, but come on, why junk-up your system by running an unnecessary OS, with bloated code to boot, just so you can use software which the developer hasn't taken the time and effort to be inclusive of other operating systems.

Simply put, I want to use SEO Software that's built by Professionals Developers who have done their due diligence - that is - designed SEO Software to run on each platform.

That diligence alone shows me that the authors of the software have covered all the bases. This fact alone should highlight in the mind of any consumer, that they have paid attention to every detail. And believe me, the details make all the difference.

This is the main reason why I promote SEO PowerSuite and its components on this site almost exclusively.

I know, you're an Internet Marketer and you need Windows to use all the software available, and of course, don't forget Internet Explorer.

Anyway, I refuse to run Windows on any of my Macs so I have a ThinkPad for the exact above mentioned purpose. I only paid $500 for it so it's no big deal. It's a P4 M running at 1.8 Gz with 1Gb RAM. I recently cleaned the whole system and turned off a bunch of system functions running in the background, so, it is not bad running XP.

But make no mistake about it, I hate using it... it's U G L Y ! I have flirted with the idea of running Linux on it but I may get another cheap laptop for that purpose.

But I digress...

When it comes to the SEO Elite or Keyword Elite, I would never install Windows on my Mac just to run these apps. Having said that, it's my opinion and that's all it is.

If you want to use these SEO Tools, you can do it on your Mac if you have Windows installed. I won't, but I have a Windows machine and, if I so desired I could run SEO Elite or Keyword Elite.

The crux of the matter is which product provides you with the best SEO Tools. If you ask me, it's SEO PowerSuite.